Fashion Retail Discovery Index
The new rules of fashion discovery, decoded.
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About us

Why Mapp
The Tech.
The Company.
The People.
See why Mapp stands out as the wise choice.

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Mapp Marketing Cloud

Collect and analyze your customer data with AI to personalize your marketing messages across your website, email, SMS, push notifications, and apps, based on customer behavior.

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Solutions for your business

Digital
Analytics

Dig deeper into your data to map customer journeys, detect conversion drivers, and generate actionable insights to optimize your marketing activities and drive business growth across all touchpoints.

Fashion Fluent AI For Retail

Mapp Fashion helps brands deliver AI-driven personalization and inventory insights to improve eCommerce efficiency and boost your brand’s revenue.

Marketing
Automation

Deliver personalized, cross-channel experiences across email, SMS, app, and web that adapt to each customer’s behavior and guide them seamlessly through all relevant digital touchpoints.
Trusted by 3,500+ brands

The benefits of working with Mapp

From cost reduction to revenue growth, see how leading brands are achieving measurable results.
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+69%

orders from personalized emails

+40%

average purchase value

+20%

revenue growth

-10%

return rate

Integrating your Martech stack

Easily integrate Mapp Marketing Cloud with the rest of your marketing ecosystem. Data is more readily absorbed and unified with our flexible APIs.

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Mapp Integrations

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Fashion Decoded Replay Hub 2026

Watch replays of our 2026 Fashion Decoded event.

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Fashion Retail Discovery Intelligence Report 2026

The definitive intelligence report on fashion retail brand and product discovery.
397 retailers · 7 markets · 84 matched financials · Jan 2024–Feb 2026.

Free Download >

Fashion Retail Operating Index 2025

The definitive ranking of Quality & Health leaders. Strategic intelligence analyzing $1.285tr in revenue across luxury, sportswear, mass market, value, department stores, and resale.

Free Download >

Fashion Decoded Replay Hub 2025

Watch replays of our 2025 Fashion Decoded event.

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Hear what our customers have to say

From Retail & eCommerce to Finance and Publishing, Mapp Marketing Cloud helps more than 3,000 businesses from across diverse industries.

Our partnership helps us put customers at the heart of everything, delivering personalized recommendations and outfits to offer the best experience. We’ve seen strong results and I’m excited to roll it out across all brands.
Integrating our data and automating personalized customer journeys have significantly boosted our engagement rates and improved our email marketing performance. Insights from Mapp have enabled us to connect more deeply with our customers, increasing loyalty and growth. Now, our team can concentrate on strategic initiatives instead of manual, time-consuming tasks.
At PizzaExpress, we've been on a journey to transform the way we engage with our customers through our industry leading loyalty app, PizzaExpress Club. Our partnership with Mapp has been instrumental in achieving exceptional results, from a significant increase in app downloads and loyalty members to the valuable insights we've gained on customer behaviour. We never stand still at PizzaExpress and are working on leveraging this data to further enhance real-time personalisation, resulting in better-customised journeys to our customers.
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